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Can't Decide Between Markopolo and Insider?
Can't Decide Between Markopolo and Insider?
Both platforms offer AI-powered omnichannel engagement and real-time prediction. Here's where centralized intelligence meets distributed agents.
Insider Automates Journeys.
We Predict Moments.
Centralized AI vs. Distributed Intelligence
Insider's Sirius AI™ and Agent One™ optimize experiences across all customers through unified intelligence. We deploy individual AI agents—each analyzing 384 behavioral dimensions stored as vector embeddings—per customer. The difference: centralized AI finds population patterns; distributed intelligence models individual psychology. For cart recovery, individual modeling wins.



Probability Prediction vs. Temporal Precision
Insider predicts likelihood—purchase probability, churn risk, best channel. We predict moments—exactly when customers will abandon, 10-30 seconds before it happens, with 37-91% accuracy. Knowing someone might abandon isn't actionable. Knowing they'll abandon in 10 seconds enables intervention. Probability tells you WHAT; temporal precision tells you WHEN.






Cloud Processing vs. Edge Computing
Insider processes predictions in real-time via cloud infrastructure (50-200ms latency). We run MarkoPolo Edge—sub-1MB AI with 3ms response time—at the edge. Cart abandonment decisions happen in microseconds. Cloud latency means your intervention arrives after the customer has already decided. Edge computing intervenes during the decision.



Platform Breadth vs. Conversion Depth
Insider offers a comprehensive platform: CDP, Discovery, Engagement, Content, Clarity, Agent One™. We specialize exclusively in behavioral prediction and cart recovery—achieving 15-43% recovery rates vs. industry 10%. Platform breadth serves many needs; conversion depth solves one problem definitively. For revenue recovery, specialists outperform generalists.



Why Are Teams Switching from Insider to Markopolo?
Why Are Teams Switching from Insider to Markopolo?
Why Are Teams Switching from Insider to Markopolo?
Both platforms excel at AI-powered engagement. We go deeper on behavioral prediction.
Distributed Intelligence, Not Centralized Automation
Individual 384-dimensional agents vs. unified system optimizing for all
Temporal Prediction, Not Probability Assessment
Predict WHEN abandonment occurs, not IF it might happen
Edge Computing, Not Cloud Latency
3ms response enables microsecond intervention at decision moment
Real-Time Automation
Real-Time Reports
Custom AI Plans
Dedicated Support
Growth With AI
Behavioral Intelligence
Flexible Payments
Intelligent Spending
Customizable Plans
Smart Insights
We Know What You're Thinking. Insider has Sirius AI™, Agent One™, and real-time predictions too, right?
Let's be precise about where AI architectures diverge on prediction methodology.
Will your team master Insider's steep learning curve—or start winning campaigns in days, not months?
Insider requires extensive guidance and training time. Our platform is intuitive—teams launch in days.
Can you justify Insider's enterprise pricing—or need transparent costs that grow with your success?
Insider's pricing creates 'barriers for smaller projects.' We offer transparent, usage-based pricing.
Will integration be smooth sailing—or face Insider's data inconsistencies and complex API configs?
Insider users report 'notable integration issues and data inconsistencies.' We connect seamlessly fast.
Does automation mean plug-and-play—or Insider's time-consuming manual setup delaying your launches?
Insider's automation requires 'time-intensive manual setup.' Our AI agents work autonomously from start.
Will your pricing suddenly double like Klaviyo's did—or do you charge fairly for actual results?
We only bill for engaged customers who generate revenue, not dormant profiles gathering digital dust.
Can you actually get emails into Gmail inboxes—or will they vanish into spam like with Klaviyo?
Predict outcomes 7 days ahead (churn, conversions, dormancy) Vs Predict abandonment moment 10-30 seconds ahead
(Future forecasting vs. temporal precision)
Will we need to manually tweak flows forever, or does your AI actually learn and adapt on its own?
Multi-agent AI continuously optimizes 384 behavioral dimensions with 3ms response—zero manual tweaking.
Are you really omnichannel, or just email-first with expensive SMS bolted on like Klaviyo is today?
Native Email, SMS, WhatsApp, and AI Voice orchestration—unified platform, not fragmented bolt-on tools.
Will your pricing suddenly double like Klaviyo's did—or do you charge fairly for actual results?
We only bill for engaged customers who generate revenue, not dormant profiles gathering digital dust.
Can you actually get emails into Gmail inboxes—or will they vanish into spam like with Klaviyo?
Predict outcomes 7 days ahead (churn, conversions, dormancy) Vs Predict abandonment moment 10-30 seconds ahead
(Future forecasting vs. temporal precision)
Will we need to manually tweak flows forever, or does your AI actually learn and adapt on its own?
Multi-agent AI continuously optimizes 384 behavioral dimensions with 3ms response—zero manual tweaking.
Are you really omnichannel, or just email-first with expensive SMS bolted on like Klaviyo is today?
Native Email, SMS, WhatsApp, and AI Voice orchestration—unified platform, not fragmented bolt-on tools.
Testimonials
Testimonials
Real results from real customers
Real results from real customers
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
"We tested individual AI agents that learn each visitor's interests—vintage fashion, street food, live music. The AI analyzes what they'll engage with and sends perfectly timed WhatsApp updates about relevant stalls and events. Early results show 41% more weekend returns."
41% "Increase in repeat weekend visits"
Marketing Team, Camden Market
1/4
"Markopolo's POC deployed individual AI agents per user. Someone who pays tolls weekday mornings gets petrol cashback offers. Weekend food delivery users get restaurant promotions. We're seeing 62% more repeat transactions in our 10K-user pilot."
62% "Lift in transaction frequency (pilot cohort)"
Director, Touch'n Go Group
2/4
"Before Markopolo, we ran fragmented campaigns—email here, SMS there, social ads elsewhere. Markopolo's omnichannel orchestration brought everything together. Now our WhatsApp, email, and SMS campaigns work as one intelligent system, adapting to each customer's preferences. We've expanded to 15 districts with consistent messaging and 58% better retention."
5.2X "Return on marketing investment"
Sohel Aman Head of Marketing, Eastern Pickles
3/4
"Markopolo's Edge AI transformed our abandoned cart strategy. The platform predicts customer intent 10-30 seconds ahead and triggers perfectly timed interventions. We went from generic email reminders to individualized recovery journeys across SMS, email, and WhatsApp. Our conversion rates jumped 67% on mobile alone."
43% "Cart recovery rate (up from 12%)"
Alec Paterson Director, Dotlines UK
4/4
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Soluions
2025 © Markopolo AI Inc. All Rights Reserved

Soluions
2025 © Markopolo AI Inc. All Rights Reserved

Soluions
2025 © Markopolo AI Inc. All Rights Reserved

