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Can't Decide Between Markopolo and Insider?

Can't Decide Between Markopolo and Insider?

Both platforms offer AI-powered omnichannel engagement and real-time prediction. Here's where centralized intelligence meets distributed agents.

Insider Automates Journeys.
We Predict Moments.

Centralized AI vs. Distributed Intelligence

Insider's Sirius AI™ and Agent One™ optimize experiences across all customers through unified intelligence. We deploy individual AI agents—each analyzing 384 behavioral dimensions stored as vector embeddings—per customer. The difference: centralized AI finds population patterns; distributed intelligence models individual psychology. For cart recovery, individual modeling wins.

Probability Prediction vs. Temporal Precision

Insider predicts likelihood—purchase probability, churn risk, best channel. We predict moments—exactly when customers will abandon, 10-30 seconds before it happens, with 37-91% accuracy. Knowing someone might abandon isn't actionable. Knowing they'll abandon in 10 seconds enables intervention. Probability tells you WHAT; temporal precision tells you WHEN.

Cloud Processing vs. Edge Computing

Insider processes predictions in real-time via cloud infrastructure (50-200ms latency). We run MarkoPolo Edge—sub-1MB AI with 3ms response time—at the edge. Cart abandonment decisions happen in microseconds. Cloud latency means your intervention arrives after the customer has already decided. Edge computing intervenes during the decision.

Platform Breadth vs. Conversion Depth

Insider offers a comprehensive platform: CDP, Discovery, Engagement, Content, Clarity, Agent One™. We specialize exclusively in behavioral prediction and cart recovery—achieving 15-43% recovery rates vs. industry 10%. Platform breadth serves many needs; conversion depth solves one problem definitively. For revenue recovery, specialists outperform generalists.

Grid
Grid

Why Are Teams Switching from Insider to Markopolo?

Why Are Teams Switching from Insider to Markopolo?

Why Are Teams Switching from Insider to Markopolo?

Both platforms excel at AI-powered engagement. We go deeper on behavioral prediction.

Distributed Intelligence, Not Centralized Automation

Individual 384-dimensional agents vs. unified system optimizing for all

Temporal Prediction, Not Probability Assessment

Predict WHEN abandonment occurs, not IF it might happen

Edge Computing, Not Cloud Latency

3ms response enables microsecond intervention at decision moment

We Know What You're Thinking. Insider has Sirius AI™, Agent One™, and real-time predictions too, right?

Let's be precise about where AI architectures diverge on prediction methodology.

Will your team master Insider's steep learning curve—or start winning campaigns in days, not months?

Insider requires extensive guidance and training time. Our platform is intuitive—teams launch in days.

Can you justify Insider's enterprise pricing—or need transparent costs that grow with your success?

Insider's pricing creates 'barriers for smaller projects.' We offer transparent, usage-based pricing.

Will integration be smooth sailing—or face Insider's data inconsistencies and complex API configs?

Insider users report 'notable integration issues and data inconsistencies.' We connect seamlessly fast.

Does automation mean plug-and-play—or Insider's time-consuming manual setup delaying your launches?

Insider's automation requires 'time-intensive manual setup.' Our AI agents work autonomously from start.

Will your pricing suddenly double like Klaviyo's did—or do you charge fairly for actual results?

We only bill for engaged customers who generate revenue, not dormant profiles gathering digital dust.


Can you actually get emails into Gmail inboxes—or will they vanish into spam like with Klaviyo?

Predict outcomes 7 days ahead (churn, conversions, dormancy) Vs Predict abandonment moment 10-30 seconds ahead
(Future forecasting vs. temporal precision)

Will we need to manually tweak flows forever, or does your AI actually learn and adapt on its own?

Multi-agent AI continuously optimizes 384 behavioral dimensions with 3ms response—zero manual tweaking.

Are you really omnichannel, or just email-first with expensive SMS bolted on like Klaviyo is today?

Native Email, SMS, WhatsApp, and AI Voice orchestration—unified platform, not fragmented bolt-on tools.

Will your pricing suddenly double like Klaviyo's did—or do you charge fairly for actual results?

We only bill for engaged customers who generate revenue, not dormant profiles gathering digital dust.


Can you actually get emails into Gmail inboxes—or will they vanish into spam like with Klaviyo?

Predict outcomes 7 days ahead (churn, conversions, dormancy) Vs Predict abandonment moment 10-30 seconds ahead
(Future forecasting vs. temporal precision)

Will we need to manually tweak flows forever, or does your AI actually learn and adapt on its own?

Multi-agent AI continuously optimizes 384 behavioral dimensions with 3ms response—zero manual tweaking.

Are you really omnichannel, or just email-first with expensive SMS bolted on like Klaviyo is today?

Native Email, SMS, WhatsApp, and AI Voice orchestration—unified platform, not fragmented bolt-on tools.

Testimonials

Testimonials

Real results from real customers

Real results from real customers

Stop reacting. Start predicting.

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